Strategic Planning for Growing Businesses

This course is a practical introduction to business strategy. It is designed for learners at a advanced level who want to move from scattered knowledge to a clear, usable understanding they can apply straight away.

Across 5 lessons you will work through the core ideas step by step, with short exercises after each section so you can check your understanding as you go rather than at the very end.

What you’ll cover:

• Why Strategy Fails Without Focus
• Analysing Your Market and Competitors
• Setting Objectives and Key Results
• Resource Allocation and Trade-Offs
• Reviewing and Adapting the Plan

By the end you should be comfortable enough with business strategy to keep learning on your own, and to apply what you have covered in a real business context. No prior specialist background is assumed beyond basic familiarity with the subject area.